Watch On Sunday, Learn on Monday - What we learnt from F1 at Baku
It was a unique weekend in Azerbaijan, as we saw a brand-new weekend format. On-track Red Bull Racing's Sergio Perez won ahead of his teammate and championship rival Max Verstappen. Ignition Human Performance's Nick Butcher reflects on the three things we can learn from the action we saw and put into our own business or personal performance.
Adapting to Change:
The weekend saw a brand-new weekend race format, with the Saturday Sprint race now being effectively a stand alone race with its own qualifying session and not effecting the grid of the main Grand Prix. This was received with different responses across the paddock, in particular with Red Bull Racing driver Max Verstappen urging the sport to "scrap the whole thing". However F1 boss Stefano Domenicalli has explained that the reason for the change is to increase entertainment across the race weekend, now with more people than ever before watching the sport thanks to shows such as "Drive to Survive" on Netflix.
Watch On Sunday, Learn on Monday - What we learnt from F1 at Baku
It was a unique weekend in Azerbaijan, as we saw a brand-new weekend format. On-track Red Bull Racing's Sergio Perez won ahead of his teammate and championship rival Max Verstappen. Ignition Human Performance's Nick Butcher reflects on the three things we can learn from the action we saw and put into our own business or personal performance.
Adapting to Change:
The weekend saw a brand-new weekend race format, with the Saturday Sprint race now being effectively a stand alone race with its own qualifying session and not effecting the grid of the main Grand Prix. This was received with different responses across the paddock, in particular with Red Bull Racing driver Max Verstappen urging the sport to "scrap the whole thing". However F1 boss Stefano Domenicalli has explained that the reason for the change is to increase entertainment across the race weekend, now with more people than ever before watching the sport thanks to shows such as "Drive to Survive" on Netflix.
When it comes to business, adapting to change it can be difficult but is essential for any Company that wants to remain competitive in today's rapidly evolving market. Change can take many forms, such as advances in technology, shifts in consumer preferences, changes in regulations, or unexpected economic conditions. By staying ahead of these changes and adapting quickly, businesses can avoid becoming irrelevant or losing market share. Adapting to change also provides businesses with opportunities to innovate and create new products or services that better meet the evolving needs of their customers. This is exactly what Stefano Domenicalli and his team at Formula One will be thinking about when looking at these changes. Companies that resist change risk falling behind their competitors and ultimately failing. Thus, it is crucial for businesses to be agile and flexible, embracing change as an inevitable part of doing business in today's dynamic marketplace.
Time and feedback from teams, broadcasters and fans, will ultimately decide whether the new Sprint format has been a success but with a total of 23 race weekends this year, we can forgive the organisers of Formula One for using one of them for trying something new!
The new Sprint race format was the talk of the paddock all weekend (Photo: Bob Ronald)
One driver who risked it all and nearly ruined his whole weekend during the Qualifying for the Sprint race was Williams's Logan Sergeant as he crashed out and subsequently couldn't compete in Saturday's Sprint race. Fortunately the Williams team were able to rebuild his car for Sunday's main race.
In the world of business, risk and reward are two sides of the same coin. Every business decision involves some level of risk, and the potential reward is the benefit that can be gained from taking that risk. When businesses take on higher levels of risk, they typically have the potential for higher rewards. However, this also means that the potential losses are greater if things don't go as planned. It's important for businesses to carefully assess the risks and potential rewards before making decisions, taking into account factors such as market conditions, competition, and financial resources. While avoiding risk altogether may seem like a safe approach, it can also limit opportunities for growth and innovation. Ultimately, finding the right balance between risk and reward is crucial for businesses to succeed in today's competitive market.
Teams weighed up the Risk vs Reward all weekend (Photo: Kevin et Laurianne Langlais)
Work/Life Balance:
It was an interesting weekend for World Champion Max Verstappen (with his comments that we covered earlier on in regards to the sprint race format and his on-track altercations with George Russell, which led to some choice words towards the British driver!). However, he did raise some very interesting points about the work/life balance of Formula One drivers and team members, as discussion around increased calendars and weekend formats were discussed.
"I do like racing, I do like winning. I know that of course the salary and everything, you have a good life, but is it actually a good life? I think sometimes you get to a point in your career where maybe you want to do other stuff." said Verstappen when interviewed in before the race weekend.
"I think every person is a bit different. It also depends a bit what you want out of your life, right? Some people just love racing, and that's the only thing they know or the only thing they want to do. I am probably a bit more in the middle. I mean, I do love racing but I also want to do other kind of racing and then you can't combine the two, or set up other kinds of stuff. Verstappen continued.
"I think when you do that amount of races, not only drivers, but also staff and the team, it's a lot of people who will struggle with that."
In business, maintaining a healthy work/life balance is essential for ensuring the well-being and productivity of employees in the business world. When employees feel overwhelmed with work and lack the time or energy to focus on their personal lives, it can lead to burnout, stress, and other health issues. In contrast, when employees are able to achieve a healthy work/life balance, they tend to be more motivated, engaged, and productive at work. Business leaders can support work/life balance by providing flexible work arrangements, such as remote work or flexible schedules, that allow employees to better manage their work and personal responsibilities. Encouraging employees to take regular breaks, vacations, and prioritise self-care is also essential. Ultimately, prioritising work/life balance is not only good for employees, but it also benefits businesses by creating a more positive and productive workplace culture that can attract and retain top talent.
This is something both Formula One as an organisation and the teams will have to consider moving forward.
Teams are already working hard every weekend, is it fair to add more races to the calendar? (Photo: Dimitrije Djekanovic)
Ignition's Nick Butcher delivers a session at Red Bull Racing's MK7 to Business Leaders (Photo: Ben Campbell)
In the meantime, if you would like to learn more about how Ignition Human Performance are unlocking business performance using lessons from motorsport via areas such as Learning and Development and People Strategic Consultancy, at venues such as Red Bull Racing MK7 and the Williams F1 Experience Centre- along with our Elite Motorsport Speakers roster for your next business event, please visit contact us or email nickbutcher@ignitionperform.com
As the dust settles on what was a fantastic 100th Anniversary of the famous 24 Hours of Le Mans, with a victory for car 51 the Ferrari AFCourse, with drivers James Colado, Alessandro Pier Guidi and Antonio Giovinazzi - what exactly can we learn from one of the most prestigious endurance races in the world and use to unlock your own personal or business performance?
As the dust settles on a wet and wild weekend at Donington Park for what was the first round of the 2023 BTCC Championship, Ignition Human Performance's Nick Butcher reflects on the three things we can learn from the action we saw on-track and put into our own business or personal performance.
Fresh from working for Sky Sports F1 in Azerbaijan this weekend, Ignition's Nick Butcher caught up with former Race Strategist & now TV pundit Bernie Collins, to discuss her career and how she has translated the lessons she learnt from the pitwall into business performance and her new career.
Ignition Human Performance is pleased to announce that another fantastic member of the grid joining its Motorsport Speakers roster, Julien Simon-Chautemps, who was most recently Kimi Räikkönen’s last Formula One Race Engineer.
In recent years, the Formula 1 landscape has witnessed a notable shift in sponsorship trends, with an increasing number of online betting & gambling companies entering the scene. This growing presence of online bookmakers as sponsors for F1 teams has sparked discussions about the implications for the sport's image, financial dynamics, and the potential influence on its global fan base.
Back in February 2021, I was fortunate enough to sit down with two Formula One World Champions, Sir Jackie Stewart OBE and Damon Hill OBE, to help raise money for their respective charities, Race Against Dementia and halow project.
Back in February 2021, I was fortunate enough to sit down with two Formula One World Champions, Sir Jackie Stewart OBE and Damon Hill OBE, to help raise money for their respective charities, Race Against Dementia and halow project.
In 2004 the Red Bull Drinks Company purchased the Jaguar Racing Team for $1. The Jaguar team, who were owned at the time by the Ford Motor Company, had been in Formula 1 since 2000 after Ford purchased 3 time Formula 1 champion Sir Jackie Stewart’s Stewart Grand Prix team.
Ignition Human Performance (IHP) and Niesslein Sustainability Partners (NSP), are pleased to announce they have teamed up to launch a pioneering questionnaire looking at the current state of Sustainability in Motorsport and its associated industries.
Over the next few months Ignition Human Performance will be following the progress of Raj Kular, who is applying to compete in the new Formula Woman series, which if she wins, will be awarded a drive in a two car Formula Woman entered McLaren GT4 race cars in the 2022 GT Cup championship.
You may remember back in November we shared the story of Raj Kular, who was competing in Formula Woman, with a seat in a McLaren GT4 in the British GT Cup for the winner!
Well the good news is that from 850 applicants she is now down to the final 75 drivers.
As part of our ethos "Watch on Sunday, Learning on Monday" here at Ignition Human Performance, we are always looking for ways to take the lessons you will see this weekend at the race track and look at how they can be translated into unlocking business or personal performance.
As part of our ethos "Watch on Sunday, Learning on Monday" here at Ignition Human Performance, we are always looking for ways to take the lessons you will see this weekend at the race track and look at how they can be translated into unlocking business or personal performance.
In the realm of Formula 1, where speed, precision, and strategy collide, Lewis Hamilton's decision to join the Ferrari team from 2025 onwards has sent shockwaves through the motorsport community.
In 2010, Mercedes-Benz made its return to Formula One as a Constructor for the first time since 1955 taking over the Brawn GP team. The German car manufacturer had been back in the sport involved as a engine provider, first with Sauber in 1993 and then as a 40% shareholder of McLaren from 1995.
As part of HR Strategy Pro's 'Ignition'#OurMotorsportDNA, we will be producing a series of blogs from our research into the Secrets to Sustainable Success in Formula One. Each Wednesday, we will look at the lessons we can learn from top flight Motorsport such as Formula One, WEC and Formula E and how you can put it back into your business regardless of industry.
Back in 1993 Ferrari were in the middle of a season which would bring them no wins. They also hadn't won a championship since 1979 so in a change of management they brought in Jean Todt, the Frenchman who had over seen a huge amount of success in sports cars and rallying with Peugeot throughout the 80s and early 90s.
In 2010, Mercedes-Benz made its return to Formula One as a Constructor for the first time since 1955 taking over the Brawn GP team. The German car manufacturer had been back in the sport involved as a engine provider, first with Sauber in 1993 and then as a 40% shareholder of McLaren from 1995.
As we look to bring our teams back together for a successful 2022, Ignition Human Performance Managing Director Nick Butcher looks at 5 short case studies from the world of Formula One, with lessons that can help us unlock a High-Performance Culture, regardless of business industry.
The Ignition Book Club is a weekly review of different books from the bookshelf in the Ignition Human Performance office. These books all have a common cross over, which is a focus on lessons from elite motorsports that can be translated into business performance
The Ignition Book Club is a weekly review of different books from the bookshelf in the Ignition Human Performance office. These books all have a common cross over, which is a focus on lessons from elite motorsports that can be translated into business performance.
The Ignition Book Club is a weekly review of different books from the bookshelf in the Ignition Human Performance office. These books all have a common cross over, which is a focus on lessons from elite motorsports that can be translated into business performance.
The Ignition Book Club is a weekly review of different books from the bookshelf in the Ignition Human Performance office. These books all have a common cross over, which is a focus on lessons from elite motorsports that can be translated into business performance.
With the announcement this week that Motorsport To Business® powered by Ignition Human Performance, would be rejoining MBP's Official Partner Network (having worked as a team partner to their BTCC team MB Motorsport the last two seasons), our Managing Director Nick Butcher met up with their CEO, former F1 Driver Mark Blundell, to reflect on the lessons he has learnt from a career in motorsport and business.