Motorsport To Business: Ignition Unveils Exciting Rebrand and Innovative Speaker Selection Features

February 2, 2024

In a strategic move to elevate their presence in the motorsport and business industries, Ignition Human Performance has undergone a transformation, rebranding as "Motorsport To Business powered by Ignition Human Performance." This exciting evolution not only signifies a renewed commitment to excellence but also introduces a host of innovative features aimed at enhancing client experiences.

The New "Motorsport To Business powered by Ignition Human Performance" homepage


One of the standout features of the rebrand is the launch of a revamped website, showcasing an improved "Motorsport Speakers" section. Designed by our friends at Childsey, this section is designed to empower clients with a streamlined selection process for finding the perfect speaker for their next event. The enhanced functionality ensures a seamless and efficient experience, aligning perfectly with the high-performance ethos that Motorsport To Business embodies.

The New Motorsport Speakers Home Page


The new selection function within the "Motorsport Speakers" section is a game-changer, allowing clients to filter through a curated list of speakers based on specific criteria, ensuring that each recommendation is tailored to meet the unique requirements of their event. This personalised approach reflects Motorsport To Business's commitment to delivering not just speakers but impactful experiences that resonate with audiences.

Clients can now select their speakers based on price range, skill set and type of speaker they want for their event (eg: keynote, after dinner, motivational)


Individual speaker profiles have also received a significant upgrade. These profiles now offer a comprehensive overview of each speaker's expertise, achievements, and unique insights, providing clients with a deeper understanding of the potential impact on their audience. The addition of multimedia elements, such as videos and interviews, brings the speakers to life and allows clients to make more informed decisions.

Each speaker have their own individual profile page which can then be shared to your friends or collegues


Furthermore, to give it that direct Motorsport To Business approach and recognise the importance of collaboration and networking in the business world, the new website introduces features that enable users to easily share and recommend speaker profiles to colleagues and friends. Whether through email or LinkedIn, clients can seamlessly extend the value of their speaker choices beyond the event itself, fostering connections and knowledge-sharing among their professional circles

Ignition Human Performance's Managing Director, Nick Butcher commented:


"The rebrand to Motorsport To Business powered by Ignition Human Performance represents a strategic alignment, combining the proven expertise of Ignition Human Performance with a fresh and dynamic approach. The enhanced "Motorsport Speakers" section, which has been developed so fantastically by Childsey and its associated features solidify Ignition Human Performance's position as a leader in delivering transformative experiences for business looking to engage and unlock people performance, bridging the gap between motorsport and business success."

To see the new brand and website for yourself, head over to IgnitionPerformance.com

Nick Butcher

Managing Director of Ignition Human Performance
Get in touch >>

Nick Butcher

Managing Director of Ignition Human Performance
Get in touch >>
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